Blog

The Guide to Clubhouse for CRE
The first time I heard about Clubhouse, I thought, “The last thing I need is another social media platform to manage.” I peeked inside just to see what the buzz was all about and ever since then,...

5 Things I Wish I Knew When I Was a Junior Broker
by Carrie Bobb It can be hard to navigate this crazy world of commercial real estate. The business has been done the same way for a very long time. It’s waiting to be disrupted in the best ways...

Carrie’s Notes | Limitless by Jim Kwik
by Carrie Bobb Limitless is the manual for learning how to learn. The more I gobbled it up, the hungrier I got. My favorite part of the book was on flow. Flow is “the state in which people are so...

Dear Stakeholders,
Each one of us has an opportunity to change the game. Our status, title, position, role all make a difference and each one matters. Each stakeholder is essential. Every voice counts. This morning...

My Top 5 Mistakes on Growing a Business on Social Media
by Carrie Bobb Trying to grow a business on social media is not as simple as I thought. It often felt like I was doing it wrong, but I didn’t really know how to do it right. Much of what I’ve...

The Best Retail Leasing Talent: Identifying & Becoming Original Thought Leaders
by Carrie Bobb The best talent in retail leasing will emerge from two groups: the young people who challenge the status quo and the veterans who care more about making our industry better than...

Purpose Over Experience: What Consumers are Telling Retail Landlords on Social Media
by Carrie Bobb & Emily Jones Consumers are telling us what they want from our projects. If we desire to deliver an authentic experience for the community to enjoy, we should listen to what those...

How to Read Instagram Insights
and why it matters for retail leasing… by Carrie Bobb Many of the demographics we rely on in retail leasing is available to landlords through their own social media accounts. There is so much...

Content Ideas for Retail Landlords, Brokers, Brokerage Firms and Asset Managers
by Carrie Bobb While retail shopping centers are shut down, several people in the industry have been asking us about how we are creating content. Our secret is…it begins and ends with people…always....

Rebuilding After Loss
by Carrie Bobb In 2018, I was blindsided. The business I spent 15 years building, that I absolutely loved, slipped through my fingers like water. About this time last year, I began to pick up the...